I love photographing restaurants. Architectural and food photography are some of my favorite things to photograph. Last week I was asked to photograph the private dining area at The Oak Steakhouse in downtown Raleigh. This is a beautiful restaurant and if you haven’t tried it you should.
Commercial Photography Blog in NC
Neil Boyd is a commercial photographer in Raleigh NC. His work includes food photography, corporate head shots, product photography, architecture photography, event photography, advertising photography and lifestyle photography in Raleigh, Durham and Chapel Hill NC.
Why Hire a Professional Photographer for Your Next Corporate Event
There are a lot of elements that go into planning a corporate event. One element that should never be overlooked, whether it’s a company holiday party, product launch, annual conference, or anything else, is photography.
After putting in all the time, effort, and money to bring your event together, you certainly don’t want to miss out on a chance to record it and reap the benefits of having a collection of quality photos to use in the future. Let’s go over how hiring a professional corporate event photographer will give your next company event an advantage!
Get high-quality photos for future marketing.
Perhaps the most obvious benefit of having a professional photographer at your corporate event is being able to use the images they produce in future marketing content. Attractive visuals of your employees, products, and event will increase exposure for your company and its products or services.
Use event photos for press releases, future event promotion, internal brochures and emails, print ads, website graphics, social media, and much more. These photos will help you show people who you are and build a personalized brand.
Use the opportunity to take individual staff and group headshots.
Headshots are a valuable feature to have for your company website, brochures, and other materials for current and potential clients. Professional photos help clients put friendly faces to your services, making them more likely to choose you for their needs.
A corporate event is an excellent opportunity to take individual and group staff headshots while you have everyone together in one place. At Neil Boyd Photography, we can set up a mobile studio for headshots at your event or take some unique environmental headshots along with your other event photos.
Ensure no part of the event is missed.
You may be thinking, “why can’t I just send out one of my team members with a smartphone to get photos from the event?” Well, first of all, a professional will have the resources to guarantee no moment or person at your event is missed. One employee or friend probably won’t be able to cover everything that happens over the course of the day or night. A professional photographer will have a team for larger events that works to catch everything worth remembering, as well as the time and focus to dedicate solely to event photography.
Another reason a professional is the best choice for your corporate event photography is because they have the training and experience to know what is worth photographing and the best way to capture it.
In North Carolina, Neil Boyd Photography is one of the leading event photographers in the area. We can provide you with professional event photography services for your store opening, product launch, fundraiser, corporate party, or any other noteworthy event.
Give us a call at 919-737-5609 today for a customized quote for your event photography needs!
3 Reasons Professional Food Photography is Important for Your Restaurant
Anybody who has worked in the restaurant industry knows that the success of your establishment hinges on more than just the quality of your food. Delicious, high-quality food is, of course, a top priority. But if nobody shows up to your restaurant to eat that food, then it doesn’t matter how much better it is than your competition down the road.
The key to standing out is to tantalize your customers’ taste buds before they take their first bite. The best way to do that? By bringing in a professional to photograph your creations! Take a look at what an investment in professional food photography can accomplish for your business.
1) A good first impression makes people want to order.
A memorable meal is one that engages every one of your senses from the start. With food photography, you’re able to capture the visual appeal of your product and persuade people to perceive your food as delicious before they even taste it. Images that showcase the quality of your cuisine will draw attention, trigger hunger, and make people want to experience what they’re seeing for themselves.
2) Create a sense of trust with customers.
Being upfront about your products and what people can expect of them makes your restaurant look and feel professional. People can be very picky about their food choices. By offering high-quality photos of your menu items, you’re offering customers an idea of what they’ll experience when they dine with you and allowing them to make a more accurate judgement about your business. This encourages people to trust your restaurant and builds lasting credibility.
3) Use professional food photography to build and market your brand.
A professional food photographer will style your menu items down to the smallest detail to create the most attractive image to do justice to the quality of your food. They may also incorporate lifestyle shots of your chefs and/or servers in action. Together, all of these photos will shape the identity of your restaurant and show customers that you can offer them a delicious meal and positive, authentic dining experience. Use your pictures in print ads, online marketing, on your website, on your menu, and everywhere you can reach potential customers and increase brand awareness.
At Neil Boyd Photography, we have worked with many local establishments in and around Raleigh, NC, to capture the tempting tastes, mouthwatering aromas, and luscious textures of their cuisine on camera. Our professional food photography services can showcase the menu of your restaurant and the unique recipes you have to offer, no matter how big or small your operation is.
Give our studio a call at 919-737-5609 to get a quote for your project today!
Food Photography Raleigh NC
Last week I was given the opportunity to do some photography for a new restaurant that is opening in Raleigh soon. Iyla’s Southern Kitchen will be located in downtown Raleigh’s Morgan Street Food Hall & Market at 411 West Morgan Street. The restaurant will be homemade Southern cooking by Chef Greg Nelson. Some of the wonderful menu items will be Shrimp & Grits, Fried Chicken & Waffle Sandwich, Smoked Cheddar Mac & Cheese with Pulled Pork, Collard Greens & BBQ Sauce Drizzle and Loaded Tots with Pimento Cheese. Here are some of the photos that were taken........
